Pre-interview research for applicants ( #) This material is intended for teams needing to hire product managers as well as for applicants wanting to prepare for their own interviews. Pro tip: Before steering your answer in a specific direction, ask your interviewer if they have technical or commercial risks in mind. This gives an opposite spin on the all-important question: explain your thought process. That will give you a fair idea of the situation you may be walking into. 2022 Coursera Inc. All rights reserved. Theyll provide feedback, support, and advice as you build your new career. Product Management. A product manager oversees the creation, execution, and evaluation of a new or improved version of a product available for sale on the marketplace. Pro tip: Most products fail due to product-market fit. 2. Product managers, especially in larger firms, will work with a wide range of specialists. 9. Target Associate Product Manager/Product Analyst Jobs. While the last set were quite specific, youll definitely get asked some questions about product management that are purposefully vague. Knowing how to answer every type of question greatly increases your odds of receiving a job offer. What is the greatest challenge the company is facing right now? How would you spend your first 90 days as a product manager? If you're attending an interview for the position of a product manager, the hiring manager may ask you various questions to understand your experience and capabilities in the role. That way, you can formulate your own amazing responses, using a tried-and-true approach that has the potential to impress. Product Manager Interview Preparation Course Overview. in computer science from Stanford University and an M.B.A. from Northwestern University's Kellogg School of Management. Here are the top three product manager interview questions you might encounter and examples for how to tackle them. Checked for grammar and spelling mistakes by Ryan Brown on October 20th, 2022. Super pro tip: On my best days at work, I do a mean Marty Cagan impersonation. It was really helpful. If you have a relevant example of a time when youve had to do this in the past, make sure to discuss it. Employers want you to demonstrate clear communication skills and an ability to market to the customer. View Answer How would you improve Instagram Stories? Middle Earth is vast and the Fellowship is always in need of more PMs. Our career-change programs are designed to take you from beginner to pro in your tech careerwith personalized support every step of the way. Information. The most common Product Manager interview questions will cover: Reasons for leaving Biggest weakness Greatest strength "Tell me about yourself" Salary But there's much more The Product Manager interview structure covers everything from your resume and experience to behavioral and technical aspects of the job. A self-aware product manager understands their strengths and weaknesses, and self-aware product managers are also more. Not only that, a product manager is always expected to ask clarifying questions on the job, so you should during the interview process too. Ultimately, answering this question is more about your decision-making approach than anything else. So, how do you develop that winning approach? So regardless of the outcome, here is one final pro tip: answer in a way that you are comfortable with. What approach do you use to ensure that stakeholders who arent as savvy about the technical aspects of the product remain thoroughly informed? These can be colleagues on the product team but also developers, designers, Sales, Marketing - a mix of people they'd work with directly and indirectly. Most companies require four interview rounds: Phone screening (15 minutes), video interviews (45 minutes each), take-home assignment (3-6 hours to complete), and on-site interviews (45 minutes each). Product Strategy Interview Prep. If I have to select only one of two features, my first step is to consider the customer. But Middle Earth is vast and the Fellowship is always in need of more PMs. Both! These interview questions are divided into: 1. The world's expert in product management interviews, Lewis C. Lin, gives. 2. Its suggested to pivot to where they're focused: the target audience. Adjusting the average for more recent salary data points, the average recency weighted base salary is $152,412. Lets briefly go through a few of them and how to answer: The hiring manager might have at least three different things in mind when asking this product manager interview question: The low-hanging fruit answers to these might be: a roadmap process that locks-in company-wide alignment; prototyping and interviewing customers before prioritizing; and reducing technical debt, as well as implementing cyber security best practices. This book is ideal for almost all PM roles including: The book contains fully solved solutions so readers can learn, improve and do their best at the PM interview. LEWIS C. LIN is the bestselling author of Decode and Conquer as well as Interview Math. How well (or poorly) do you perform in a hierarchical setting? Product managers should also have comprehensive knowledge of product management fundamentals because recruiters hardly get lured by their qualifications and skills. How do you control and avoid scope creep? Technical Interview Round Two (Product Designer): We'll give you a user flow and low fidelity design project to work on for 1.5h and walk through at the end. Its also a very needed and useful skill to have, as a PM. The key point here is to demonstrate (in hindsight) an understanding about why things didnt go as planned or failed to produce the expected results. Our graduates come from all walks of life. Equally as critical. What is the most common negative feedback customers product about the companys products? After all, hiring managers will often ask you more generalized interview questions! We will have you utilize AWW during the interview. That lets you take a humdrum answer and turn it into an intriguing story. You may be invited for an interview at a startup or scale-up, where the product function doesnt exist yet. Preparing the product manager interview questions is the first step toward passing an interview. Saving time is another attractive problem to solve. Take part in one of our FREElive online product manager eventswith industry experts. Her hobbies include a lot of reading and writing, travel planning and Instagramming. Put this Product Manager interview tip into action by forming your interview answers around what the company has told you they need. Consumers should be able to use it out of the box without thumbing through a hundred pages in a manual. However, note that there isn't one definition of a Product Manager. He or she must be prepared to speak through the lens of an engineer when talking to the development team and a designer with the UX team - all while putting him or herself in the shoes of the consumer. Instead, lets talk about strategy. Which Game of Thrones character best impersonates your approach to product management? Your responses can help you get the job, and it's always important to prepare good responses ahead of the interview. The Product Manager Interview, 4th Edition Lewis C. Lin The Product Manager Interview, 4th Edition contains a whopping 167 actual questions and answers that you can practice for your upcoming product management interviews. Evaluate the case study before you begin. I am not, nor have ever been versed in GoT, so when asked this question at the end of an interview, I simply replied using a Lord of the Rings analogy. While the last set were quite specific, you'll definitely get asked some questions about product management that are purposefully vague. 6. In the end, if the goal was to assess a cultural fit, we were probably not the best match. By embracing proper research and technique. Here's what students and staff have to say about Lewis C. Lin: I was so touched by your presentation this morning. 1. If you don't see room for improvement, be honest. 1. For example, if you're interviewing at Google, expect questions spanning product design, product strategy, estimation, and more. You memorize some and try to present yourself as the "perfect Product Manager". Now that you have a winning strategy, its time to take the next step. Start by reviewing the product manager job description. Thats essential. Its all about customization, ensuring you speak to that hiring managers and companys specific needs. The Product Manager Interview by Lewis C. Lin. Use that example to illustrate how you have since become a more. Think about would you approach those situations. This product manager interview question seeks to check whether you have what it takes to strive in the role. Data is used to analyze whether the company has maximized its return on its investment (ROI) of the product. Having a solid interview strategy makes a difference. Now's your chance. WHAT SHOULD I EXPECT IN A PRODUCT MANAGER INTERVIEW? Employers know every candidate will have strengths and weaknesses. With this interview question, they're asking about how you handle different types of personalities. The Product Manager Interview is the perfect complement to Decode and Conquer. Product management is a great career with a tremendous upside. Familiarize yourself with, say, the top 10-15 frameworks (or see them in action by trying out a tool like Craft.io) and reflect upon which of them might be more suitable for the stage that both the company and its product are in. Learn product management (PM) from top product managers! Use this question as an opportunity to show your knowledge of the company. 1. Introduction to the 4th Edition From the creator of the CIRCLES, AARM & ESTEEM Methods, The Product Manager Interview, 4th Ed. Use analogies as much as possible, add examples from real life. Also known as if we are just an upstart with very little to offer in the way of onboarding, guidance, support, expertise, mentoring, would you panic?. What are the top three metrics youd look at? Facebook users have declined 20 percent week over week. Do you have any tips to help me overcome them? Previous career iterations have included digital marketing, a reasonable number of years working at the heart of EU institutions, and becoming a published poet. One way to test for self-awareness is through the question "What are your areas of improvement?", which is another way to say "What are your weaknesses?" A place which prides itself on flat hierarchical structures might expect PMs not to bend to pressure from the HiPPO. When it comes to making your answers relevant, its the ideal technique. from UX design to data analytics and product management, and decide which field would be best for you. Books for Product Manager Interview Prep. How would you price it? (or now MAANG) companies, particularly for their US offices. Product manager interview tactic 3. Create an action plan and ask a friend or peer to do a mock interview with you and go over potential questions. Product Manager Interview, 4th Ed : 167 Actual Questions and Answers. So regardless of the outcome, here is one final pro tip: . Practically speaking, the answers to these questions you ask in your Product Manager interview will be your guide to how you frame your answers. How would you go about pricing UberX or any other new Uber product? Why The Product Manager Interview Questions Matter Many people approach an interview with a lets just see how it goes attitude. Show your prospective employer that youre respectful to your team of different professionals. For more, visit his website at lewis-lin.com. Let's say Google created a teleporting device: which market segments would you go after? At large tech companies (Google, Facebook, Amazon), the Product Manager interview process typically lasts 2 weeks. Product Analyst more technical (Know SQL, be able . Here are questions and sample answers you'll find in the book: Many of you have read the PM interview frameworks revealed in Decode and Conquer, including the CIRCLES(TM), AARM(TM) and DIGS(TM) Methods.
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